Business and Marketing Management Technology

Find Your Wings

As businesses change and grow, it is important to stay ahead of the competition. Companies must focus on getting to know their customers and understanding their wants and needs and supplying those benefits better than the competition. In the Business and Marketing Management Technology Program, you will learn how to adapt to changes in the marketplace by using the latest techniques in marketing, management, sales, advertising and e-commerce.

This two-year program of study prepares students for full-time employment in the field of marketing and/or management.

Progression: To meet graduation requirements for this program, students must successfully complete the specified courses listed below with a “C” average (GPA of 2.00) or better. A grade of “C” or higher is required in each MMT, FMT, and BAD course to progress in the program. The courses should be taken in sequence. Any change must be approved by the program coordinator.

Minimum admission requirements (in addition to general requirements):

  • Attain a 15 composite score on the ACT;
  • Score a 230 on the ACCUPLACER NG Reading Section and the ACCUPLACER NG Arithmetic Section;
  • Earn a “C” or above in Intermediate English and Reading (ENG 0124);
  • Complete 15 semester hours of program general education coursework with a “C” average or above at an accredited college or university. Developmental coursework does not satisfy this requirement.   

 

Students in the Business and Marketing Management Technology Program must attend MCC full time (15 or more semester credit hours).

FIRST YEAR  |  FIRST SEMESTER 
Course Number Course Hours
ENG 1113 English Composition I 3
MMT 1113 Principles of Marketing 3
MMT 1313 Personal Selling 3
BOT 1313 Business Math 3
  Computer Related Elective 3
  Semester Hours 15
SECOND SEMESTER 
Course Number Course Description Hours
MMT 1123 Marketing Management 3
MMT 2233 Human Resource Management 3
MMT 1223 Consumer Behavior 3
SPT 1113 Public Speaking I  3
  Social/Behavioral Science
Elective
3
  Semester Hours 15
SECOND YEAR  |  FIRST SEMESTER 
Course Number Course Description Hours
MMT 1323 Advertising 3
MMT 2213 Principles of Management 3
MMT 2323 Internet Marketing 3
  WBL 2913 Work Based Learning or ECO 2113 Principles of Economics 3-4
  Math or Natural Science Elective (4 hrs w/lab) 3-4
  Semester Hours 15-16
SECOND SEMESTER 
Course Number Course Description Hours
MMT 2513 Entrepreneurship 3
BAD 2413 Legal Environment of Business 3
MMT 2243 Marketing Case Studies 3
  Humanities /Fine Arts Elective 3
BOT 1433 or ACC1213   Accounting Elective

3
  Semester Hours 15
  Total Semester Hours 62-63
  • Prerequisites:
    • MMT 1113 (Principles of Marketing)
    • MMT 1413 (Merchandising Math) can be used as a substitution
    • MMT 2243 & MMT 2513 can only be taken in the last semester unless approved by program coordinator.

FIRST YEAR  |  FIRST SEMESTER 
Course Number Course Hours
ENG 1113 English Composition I 3
MMT 1113 Principles of Marketing 3
MMT 1313 Personal Selling  3
BOT 1313 Business Math 3
  Computer Related Elective 3
  Semester Hours 15
SECOND SEMESTER 
Course Number Course Description Hours
MMT 1123 Marketing Management 3
MMT 2233   Human Resource Management 3
MMT 1223 Consumer Behavior 3
SPT 1113 Public Speaking I  3
  Social/Behavioral Science Elective 3
  Semester Hours 15
  Total Semester Hours 30
Career Certificate Exit Point  
SECOND YEAR  |  FIRST SEMESTER 
Course Number Course Description Hours
MMT 1323 Advertising 3
MMT 2213 Principles of Management 3
MMT 2323 Internet Marketing 3
  WBL 2913 Work Based Learning or ECO 2113 Principles of Economics  3-4
  Math or Natural Science Elective (4 hrs w/lab) 3-4
  Semester Hours 15-16
  Total Semester Hours 45 hours
Technical Certificate Exit Point  
  • Prerequisites:
    • MMT 1113 (Principles of Marketing)
    • MMT 1413 Merchandising Math (can be used as a substitution)
    • MMT 2243 & MMT 2513 can only be taken in the last semester unless approved by program coordinator. 
  • Marketing Managers
  • Store Managers
  • Advertising Sales
  • Buyers
  • Merchandisers
  • Sales Managers
  • Retail Sales
  • Human Resource Managers
  • Entrepreneurs
  • Social Media Managers
  • E-Commerce Managers
  • Selling
  • Human Resource Management
  • Retail Management
  • Advertising
  • E-Commerce Marketing
  • $30,380 - $37,710 (Bureau of Labor Statistics)  

Students in the program are members of Distributive Education Clubs of America (DECA). Competing with peers from other community colleges, students placed first in Ad Campaign, Sports and Entertainment Marketing contests and fourth in Human Resource Management and Marketing Communications competitions.

 

For more information For more information:
Sandy Clark, coordinator
sclark@meridiancc.edu
601.484.8835
For more information For more information:
Deborah Nettles, advisor
dnettle1@meridiancc.edu
601.553.3404